Now we know what happened to Wendy Davis’s campaign for Texas governor.
She veered too far to the left, as if there’s really a “middle ground” among Texas voters.
The Texas Tribune is reporting that some internal memos within the Democratic nominee’s campaign for governor reveal a campaign in disarray. It was disorganized, not unified on the message it intended for the candidate to give. In general, it was doomed almost from the get-go.
This is news?
Gov.-elect Greg Abbott was the prohibitive favorite the moment he won the Republican primary in March.
Davis actually needed for Abbott to either drool on his shirt during a televised debate or launch into an f-bomb tirade against something his opponent said.
Well, none of that happened.
Davis’s campaign had the misfortune of running under the Democratic banner in a strong Republican year across the nation, let alone in GOP-heavy Texas. As the Tribune’s Jay Root reports: “Given the national wave that swamped Democrats around the country, including in governor races that Republicans won in traditionally blue states such as Maryland and Massachusetts, it’s highly unlikely that any political strategy would have ushered Davis into the Texas Governor’s Mansion.”
Still, the memos reveal some serious dysfunction among the Davis campaign’s brass. As Root reports: “The warnings are contained in two internal communications obtained by The Texas Tribune and written at the beginning of the year by longtime Democratic operatives Peter Cari and Maura Dougherty.
“’The campaign is in disarray and is in danger of being embarrassed,’ Cari and Dougherty wrote in a lengthy memorandum on Jan. 6. ‘The level of dysfunction was understandable in July and August, when we had no infrastructure in place — but it doesn’t seem to be getting better.’”
Meanwhile, the Abbott-Republican “ground game” kicked into high gear.
The lesson for future Democratic candidates? Try like the dickens to stake out some middle ground, plant yourself firmly on it and stick with a structured plan of attack.