Fox News Channel is dropping its long-standing mantra of being the “fair and balanced” news network.
I don’t quite know whether to cheer loudly or to sigh out of exasperation.
Fox is going to adopt a new slogan eventually, according to reports. For now it’s dropping the “fair and balanced” label, which was the creation of ousted Fox president Roger Ailes, who lost his job in 2016 after being accused of sexual harassment.
I’ve long believed the network is neither “fair” or “balanced” in its presentation of the news. I also have long acknowledged the impressive audience it has created out here in TV Viewer Land with its decidedly conservative slant.
Go to any public location in the Texas Panhandle where you’ll see TV sets — doctor’s office, dentist’s office, restaurants, banks or other financial institutions — and you see Fox News anchors giving you their version of the news. That is the power of the network that Ailes founded as an antidote to what he believed was a liberal tilt to the presentation of news.
Fox has done a number of things well. For instance, it spiced up its news programming with a bit of pizzazz, bringing other cable news outlets along to do the same for their presentation.
Fair and balanced? It never was any of that. At least not to my eyes and ears.