Maybe I don’t run around with the right people.

Not a single person I know gives a rip about Jon and Kate Gosselin, the now-infamous reality TV couple and parents of eight children — twins and sextuplets. They’re divorcing. Jon ran around with someone other than his wife. Kate has developed a reputation, apparently, of being a bit of a shrew. But their legions of “fans” are transfixed by their lives.

I don’t know who they are. What demographic group is driving the media’s fascination and continual reporting of these two people’s daily happenings? I cannot locate them.

Having been frustrated by my failure to determine the meaning of all this, I consulted with friend/colleague/newly named (by me) armchair shrink Jon Mark Beilue. I asked him, “What’s driving this coverage, man?”

Jon Mark had the answer. Perhaps, he said, millions of American men who used to think they suck as husbands don’t think that about themselves any longer. Jon Mark didn’t speak to women’s motives in caring about the Gosselins’ fate.

So, if you think your life is going into the tank, look up a story about these two losers and you’ll feel better about yourself. We all crave affirmation.