The third round of the Masters Tournament is about to end and I want to comment on something that has stuck in my craw for the past several years.
CBS Sports has been broadcasting this professional golf “major” for as long as I can remember. Some years back, CBS hired a smart aleck announcer named Gary McCord to broadcast golf on the network.
McCord played on the PGA tour. He didn’t win any tournaments. But he fancies himself as a comedian. I don’t find him funny.
Neither do the snotty souls who belong to Augusta (Ga.) National Golf Club, where they play the Masters every year.
What did these ultra-rich guys do some years back? They ordered CBS to pull McCord off its broadcast team for the Masters.
Why did this stick in my craw? It kind of smacks of a form of “prior restraint,” with an exclusive, private country club dictating to a major media outlet how it can do its job.
This brings to mind a question I wish I would have asked the corporate owner of the Amarillo Globe-News, where I worked for nearly 18 years until Aug. 31, 2012. William Morris III is chairman of Morris Communications, which owns the G-N. It is based in Augusta, Ga. Morris is a member of Augusta National, an outfit filled with members who are “invited” to join; one doesn’t apply for membership, mind you. The blue-noses at the country club have to ask you to join.
As near as I can tell, the predominant qualifier for membership has something to do with the size of one’s bank account.
The question I wish I would have asked Billy Morris? Why do you people at Augusta National take yourselves so damn seriously?







