{"id":48605,"date":"2021-07-15T20:53:15","date_gmt":"2021-07-15T20:53:15","guid":{"rendered":"https:\/\/highplainsblogger.com\/?p=48605"},"modified":"2021-07-15T20:53:15","modified_gmt":"2021-07-15T20:53:15","slug":"counter-intuitive-message","status":"publish","type":"post","link":"https:\/\/highplainsblogger.com\/?p=48605","title":{"rendered":"Counter-intuitive message?"},"content":{"rendered":"\n
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By John Kanelis<\/strong> \/ johnkanelis_92@hotmail.com<\/a><\/p>\n

As a general rule I am disinclined to use this blog as a forum to criticize private businesses.<\/p>\n

However, the image you see here appeared on my Facebook news feed and it prompts me to offer a brief commentary.<\/p>\n

Wal-Mart says it is “investing in American jobs.” The other item you see circled is a self-checkout stand at a Wal-Mart store. The two things — the sign about investing in jobs and the checkout stand — appear to be counter-intuitive.<\/p>\n

We have a Wal-Mart store in our town that has gone through a massive interior remodeling. It also is expanding its self-checkout operation.<\/p>\n

At one level, I understand that Wal-Mart is entitled to say it is investing in American jobs if its investments include jobs related to warehousing, building maintenance, transportation, shelf-stocking.<\/p>\n

The checkout counters, though, are the face of retail outlets … such as Wal-Mart.<\/p>\n

I guess if I were to critique Wal-Mart’s advertising strategy, I would offer this bit of advice: Don’t position your “investment” sign within sight of a self-checkout counter. You expose yourself to ridicule.<\/p>\n\n

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By John Kanelis \/ johnkanelis_92@hotmail.com As a general rule I am disinclined to use this blog as a forum to criticize private businesses. However, the image you see here appeared on my Facebook news feed and it prompts me to offer a brief commentary. Wal-Mart says it is “investing in American jobs.” The other item … Continue reading Counter-intuitive message?<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2],"tags":[5150],"class_list":["post-48605","post","type-post","status-publish","format-standard","hentry","category-business-news","tag-wal-mart"],"_links":{"self":[{"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=\/wp\/v2\/posts\/48605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=48605"}],"version-history":[{"count":1,"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=\/wp\/v2\/posts\/48605\/revisions"}],"predecessor-version":[{"id":48607,"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=\/wp\/v2\/posts\/48605\/revisions\/48607"}],"wp:attachment":[{"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=48605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=48605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/highplainsblogger.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=48605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}